Represent.

After a year of not having a bike industry job, I have landed a new one.  Not working in the company per se but as a sales rep.  It will be my job to supply bikes to the shops.  It’s a new experience for me as an outside sales rep but I’m looking forward to it.  This company is a brand I have trusted and admired pretty much my whole BMX career.  They have always been an important part of the BMX scene even during the dark days when the sport almost died.  They make good products and I’m stoked to be a part of them.

One interesting thing is that I had to sign a contract with them.  This contract says many things but the one that jumped out at me is that I will not promote or represent other brands or competitors.  I have always chosen my bikes and parts wisely.  I base them on value, price, durability but mostly on who makes them.  Now this isn’t about brand loyalty at all.  My choices are based upon who literally is behind the company whose products I use.  After being in the bike game so long, I know a lot of people in the industry.  People I like and want to see do well.  My loyalty isn’t for the sticker on the bike, it’s to the person.  That being said, I want to thank people like Steve, Chad, Jim, Mat, Jim and Chris for being people I like and respect enough to give them my money.   At my last job there was a sales manager who always told me “You gotta fly the flag.” meaning use the products by the company.  He never got where I was coming from.

So now I’m starting a new job and will be switching up bikes.  Know what? I don’t have a problem.  I like their bikes and the company.  I learned to ride well on their bikes, my sons learned to ride on their bikes, I actually have 5 of their bikes now.  Yes, I need to make this job work.  No, I am not a sponsored rider hired to promote their products.  Am I selling out?  I don’t think so.  I am yet to meet the people at the company so I can’t say that I want to help them personally.  I can say that throwing my leg over one of their bikes will be like coming home again.

I always said having a job in the industry means nothing when you are actually riding your bike.  I still believe that but I’m still going to be stoked to see the name Haro on my bike and that’s good enough for me.

Jack doing his first race on a Haro Z-16.

Henry learning how to race on a Haro Mini.

Muddy day on my Haro Beasley SS.

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